Patient onboarding for digital therapeutics
Most digital therapeutics treat onboarding as a software flow. We treat it as a service moment.
The first 30 days of a digital therapeutic don't happen on the screen. They happen at the prescribing visit, at the pharmacy benefit conversation, at the moment the patient tries to set up the device alone at home. The blueprint for that period includes the clinician, the payer, the family member, and the design.
We map that moment as a service — not a feature. The output is a redesigned onboarding pathway, a clinician script, and a measurement plan that catches drop-off where it actually happens.
From clinical insight to venture-ready concept
The best healthcare ideas live in the people closest to the work
Clinicians, researchers, and operators see what's broken every day. But the gap between recognizing a problem and having something a venture partner, accelerator, or institution can evaluate is wide — and rarely closed by the people who saw the problem in the first place. The work of turning insight into a defensible concept is its own discipline, and most clinical experts don't have time to invent it from scratch alongside their day jobs.
We sit on the other side of that gap. The studio works with clinical experts to turn raw observation into a tangible concept — a service blueprint, an early prototype, a validated use case, and the supporting evidence that the idea holds up under pressure. The output is a concept that's ready to enter the next room, whether that's an accelerator application, a board conversation, an institutional partnership, or a first investor meeting.
Post-acute care pathway redesign
Discharge is a service handoff, not just an event.
The 30 days after discharge are where most of the friction in American healthcare lives — between the hospital, the home, the primary care office, the pharmacy, and the family. Readmission rates are a symptom; the underlying problem is service design.
We map the post-acute pathway as a multi-actor service. The output is a redesigned handoff protocol, a patient-facing experience plan, and an operating model that holds the redesign in place after the consultants leave.